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PHILADELPHIA - Internet advertising revenue is down 5 percent. The decline in the first quarter of 2009 represents the first year-over-year decline in seven years as the recession takes its toll even on the hardiest of ad sectors. Continue Reading…

We already knew the online ad industry was having a crappy year, but here it is in visual format. U.S. online ad revenue fell 5% year-over-year to $5.5 billion in Q1, (IAB) and PricewaterhouseCoopers. That’s the first year-over-year decline since 2002. Continue Reading…

Internet advertising revenue dropped 5% year over year in the first quarter to $5.5 billion from $5.8 billion, according to a report from the Interactive Advertising Bureau and consultants PricewaterhouseCoopers. Continue Reading…

IDG News Service - U.S. online advertising spending, which has been key in financing the Web 2.0 wave of Internet innovation, shrunk in the first quarter, the first year-on-year quarterly drop since 2002. Continue Reading…

Remember when Internet marketers said because online advertising is more accountable? Well, it hasn’t quite worked out that way. Continue Reading…

By displaying the VeriSign Secured Seal, businesses show visitors their site is secured using industry-leading SSL technology MOUNTAIN VIEW, CA — (Marketwire) — June 1, 2009 — VeriSign, Inc. Continue Reading…

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PHILADELPHIAInternet advertising revenue is down 5 percent. The decline in the first quarter of 2009 represents the first year-over-year decline in seven years as the recession takes its toll even on the hardiest of ad sectors. Continue Reading…

‘Interactive advertising has taken its rightful place as a fixture on marketing plans across sectors, which means we aren’t immune to broader economic trends,’ said Randall Rothenberg, president and CEO of the IAB. Continue Reading…

M.B. Christie, head of product management for the Financial Times’ FT.com in London, joined the organization about 2 years ago, after a stint as head of product development at Rightmove.co.uk, the U.K.’s largest property Web site. Continue Reading…

- WebFishery Driving Record Numbers of Qualified Prospects to Register for Webinars 2009/6/4 2:30:00 - Official UK Cat Watches website launches the New Year in style 2009/6/4 1:50:00 - Sunset Digital Books launches ‘Forests of the Night’, A fiction Continue Reading…

In a shift, online ad spending dropped 5 percent in the first quarter to $5.5 billion, according to the Interactive Advertising Bureau. Continue Reading…

EDT I Web advertising continues to gain market share, as more advertisers move online to capture more eyeballs, according to a report from the Interactive Advertising Bureau and PriceWaterhouseCoopers LLP. Continue Reading…

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While a Microsoft president sounded like he could be selling space on Excel

Direct marketer puts brakes on Web 2.0 content
By Ry Crozier Di Direct marketing company Salmat is installing technology to give it control over Web 2.0 content and assess in real-time the security of web pages accessed by staff.

Duncan George quits AOL ad unit
LONDON - Duncan George, head of UK agency sales at AOL’s ad unit Platform-A, has left the company less than a month after the departure of its global president, Lynda Clazirio.

How to Use the Web to Track Government Goings-On
Part of the ECT News Network Never before have there been so many resources available for tracking the development of laws and policies in the making — an activity that an increasing number of average citizens want to engage in as the U.S. economic

Salesforce.com Executive Vice President of Marketing to Present at Citigroup Hosted Investor Bus Tour
Event to be Webcast Live on salesforce.com’s Investor Relations Website SAN FRANCISCO, March 3 /PRNewswire-FirstCall/ — Salesforce.

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Seattle - SEATTLE - Picnik.com, the world’s most popular online photo editor, today announced its recent hire of Lisa Conquergood as its chief marketing officer.

Salesforce.com Executive Vice President of Marketing to Present at Citigroup Hosted Investor Bus Tour
Event to be Webcast Live on salesforce.com’s Investor Relations Website SAN FRANCISCO, March 3 /PRNewswire-FirstCall/ — Salesforce.

Rainbow Amps Up Interactive Ads
Cablevision System’s Rainbow networks, AMC, WE tv, Sundance Channel and IFC, says these futuristic highly prized interactive television applications will be available to a small part of it networks subscriber bases.

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Click fraud surged to a new high in the final three months of 2008 as criminals had armies of hacked computers pretend to be customers checking out online ads, according to a report released on Wednesday. Learn More About…

We are very pleased to be recognized by so many discerning organizations for our leadership in delivering innovative products designed for making our customers more successful, said Brett Caine, general manager at Citrix Online. Learn More About…

NEW YORK –(Business Wire)– Email Data Source, Inc. the email marketing industry’s original source for email competitive intelligence has announced their newest product aptly called Alerts. Learn More About…

The online advertising business is in for a rough patch, especially for display advertising. The signs are everywhere. Learn More About…

Like many e-commerce managers, Todd Andrew doesn’t know all the secrets behind search engine optimization, but he knows it’s a good thing when his e-commerce site, , is on the first page of search results for key terms related to luggage and handbags. Learn More About…

Overview: Based on the responses of over 1,000 life scientists worldwide to a 41-question survey, examines life scientists’ use of, preferences for, and receptivity to electronic media to obtain information on products and services related to their Learn More About…

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Could These Features Make Their Way to Chrome? Google has highlighted a few Firefox add-ons that could be of great use to AdSense publishers. Learn More About…

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Classic women’s apparel retailer , a unit of Hartmarx Corp. and No.

SEO Secrets for Locally Based Businesses
1. Define Geographic Key Phrases First, focus on key phrases before any search optimizations are executed. Define keywords that describe your business, product(s) or service(s). Next, marry those descriptive keywords with city or county locations.

Online advertisers hammered by click fraud
Click fraud surged to a new high in the final three months of 2008 as criminals had armies of hacked computers pretend to be customers checking out online ads, according to a report released on Wednesday.

While tweaking its search marketing, BabyAge.com drives up Q4 sales 300%
The holiday shopping season has traditionally been a slow period for , as shoppers put off buying necessities like strollers and high chairs in favor of gifts.

Rachael Ray Diet - Sponsored Link
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Ad Spending on Auto Web Sites Tapers Off
By EMILY STEEL Detroit’s woes are going digital. Auto makers were among the first advertisers to spend significant sums on the Internet.

Google AdWords desktop ads now showing on iPhone and T-Mobile G1
Perhaps the biggest announcement in mobile advertising is now out, as Google AdWords will show desktop ads on smartphones with full HTML browsers.

Spammers Sidestep SMTP
I saw a disturbing number the other day: According to the latest , by September of this year 25 percent of all spam originated from hosted Webmail accounts, meaning Yahoo, Hotmail, Gmail and the like. This may be a huge problem.

Online sales grow 9% in first five days of December, comScore reports
Online retail spending has recovered from the doldrums it inhabited in November, growing 9% year over year for the first five days in December after being down 4% for the first three weeks of November, reports comScore Inc.

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As a year of turmoil ends in a sour economic climate, the troubled Web pioneer remains hopeful for the future of display ads. Share this Article DiggDel.icio. Learn More About…

UK ADVERTISER/AGENCY BODIES QUIT ONLINE AUDIENCE METRICS SCHEME LONDON: The Incorporated Society of British Advertisers and the Institute of Practitionersin Advertising (representing UK advertising, media and marketing communications agencies) have Learn More About…

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Part One of this article can be found here Even with the cookie-type behavioral advertising technology, there was a way for users to prevent these ads from targeting them.

Google, Yahoo may walk away from ad deal
WASHINGTON: Google and Yahoo may pull out next week from their proposed advertising partnership, which has been drawing close scrutiny from anti-trust regulators, The Wall Street Journal reported Friday.

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NEW YORK, BUSINESS WIRE — As companies realize the benefits and accountability of online advertising, more ad dollars are being focused on search engine optimization (SEO) and related initiatives.

Spammers Hit MobileMe, Google Blogspots
With new automated tools to help them, spammers are getting better at cracking CAPTCHA (define) — a program that protects Web sites by generating and grading tests that humans can pass but computers cannot, according to the MessageLabs Intelligence

Boston Marketers Gear Up for Popular Search Engine Marketing (SEM/SEO) Training
As companies realize the benefits and accountability of online advertising, more ad dollars are being focused on search engine optimization (SEO) and related initiatives.

Forrester: Social Web now mainstream
American consumers are participating in social networks to the extent that the activity is now mainstream, says to Forrester Research.

Q&A: Ralph Santana, Pepsi VP-Sports, Media, Interactive Marketing
Pepsi-Cola North America is a player in a wide range of sports.

Google-Yahoo Ad Pact Could be on Verge of Collapse
Mountain View, Calif. - More than four months after signing a major advertising pact with Yahoo, Google may be on the verge of calling off the deal, Reuters reported on Friday.